Gamification turns mundane or difficult tasks into something fun and challenging; making us more likely to stick with it.
When we’re successful, we feel a sense of accomplishment and belonging, tapping into our basic human needs – a desire for meaning, identity, and social interaction.

Meaning is much more motivating than earning commoditized purchase points. And it’s why our customers are achieving 10x engagement over their historical performance.
Encourage your members to earn their place within your community and give them rewards that recognize their value and contributions.